After writing hundreds of Facebook Ad campaigns for multi-million dollar clients across a huge range of markets - I’ve come to realise that the traditional way of advertising does not…
If there’s one thing that’s guaranteed to kill your copy faster than a cruise missile with a vendetta, it’s being boring. And if you’ve ever snored your way through a TV…
If your Facebook Ads aren’t working, it can be tempting to blame Mark Zuckerburg and his rotten algorithm for screwing up your ad performance. And while there’s a lot you…